The Most Expensive Ready-Made Men’s Shoes…(2nd part)

By Neal Santelmann

                   

The most expensive men’s shoes are here…click more..

iPhone Price Cut: 10 Reasons Why Apple Did It…

        

          “We want to make iPhone even more affordable for even more people,”…

Madonna Nears Deal to Leave Record Label…

 By Jeff Leeds                                                   

            

          LOS ANGELES, Oct. 10 — Madonna is about to become the latest music superstar to defy the music industry’s traditional structure by exiting her longtime record label, Warner Brothers Records, for a lucrative deal that relies heavily on her longevity as a live-concert attraction.

          Madonna is nearing an agreement with…

Europe’s best cities to locate a business..

 

          LONDON INCREASES ITS LEAD OVER PARIS AS TOP CITY TO LOCATE A BUSINESS IN EUROPE

                             

          Geneva is the biggest riser in the ranking of Europe’s top cities to locate a business (up eight places to 12^th) as regional cities start to make inroads.

          Moscow comes top for future expansion.

          London has the best hotels and…

Sex in Advertising: Does it Sell?…

By Mark Levit 

          We’re surrounded by advertisements that desperately compete for our attention….  

Steve Jobs’ Greatest Presentation…

Our communications coach mines Jobs’ introduction of the iPhone to offer five lessons for making an unforgettable pitch.

By  Carmine Gallo .

               

           Leave it to Apple (AAPL) Chief Executive Steve Jobs to create a frenzy that gripped every gadget fan in the country. The hype, however, started with what I consider Jobs’ best presentation to date—the introduction of the iPhone at the annual Macworld trade show in January (2007).

          After watching and analyzing the presentation, I thought about five ways to distill Jobs’ speaking techniques to help anyone craft and deliver a persuasive pitch.

1. Build Tension

2. Stick to One Theme Per Slide

3. Add Pizzazz to Your Delivery

4. Practice

5. Be Honest and Show Enthusiasm